Australian online gaming operator PlayUp has bolstered its down under presence via the acquisition of betting operator ClassicBet and Topbetta’s retail betting business.
On Friday, PlayUp Australia Pty Ltd announced that it had struck a deal to acquire corporate bookmaker Classicbet Pty Ltd, which holds an online and telephone betting license in the state of New South Wales. Terms of the deal weren’t disclosed, but PlayUp claims Classicbet is a “mid-tier” wagering operator that handles annual wagers of around A$200m.
On Monday, PlayUp announced that it was acquiring the retail
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